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Real Americans don’t care much about A-list blogs
I had breakfast with John Bell of Ogilvy a number of years ago. He didn’t see the value of investing limited budget, time and resources on the long tail when those treasures would better be used to woo...
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Detailed analysis of the perfect blogger pitch
Image by Sean MacEntee via Flickr Over the last five years that Abraham Harrison has been pitching bloggers on behalf of clients, we have learned a thing or two about how best to reach bloggers, how to...
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Why you need to buy all your domain names now
If you’re interested in protecting and controlling your own online reputation, one of the easiest things in the world you can do is register as many domain names as are available and try to back-order...
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